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Our story

Fourteen years of first days

Growing Steps began in 2012 as one small centre in Pune with eleven children and a simple belief: a child's first school should feel like a second home.

Meera Iyer, founder
A letter from our founder

Dear parent,

I taught kindergarten for eleven years before my daughter was born. When it was her turn for playschool, I visited fourteen schools — and walked out of each one with the same knot in my stomach. Too many rules, too little laughter, and nobody could tell me what my child would actually do all morning.

So we started Growing Steps in our own living room, with borrowed toys and eleven brave families. The belief was simple: children this small don't need a syllabus — they need warm laps, washed hands, and time to play. Everything they must learn at this age hides inside play, and a good teacher knows how to find it.

Fourteen years and 150 centres later, we still run every centre the way I wished those fourteen schools were run. Come see for yourself — the chai is on us.

Meera Iyer

Founder & Head of Curriculum

Hear Meera read this · 1:40
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Why "Growing Steps"? We didn't pick it.

In 2012 the first eleven families voted on a name at a Sunday potluck in that living room. A dadi suggested it — "because they grow one step at a time, and so will you." She was right on both counts. The runner-up, for the record, was "Happy Toes".

The journey

Little steps, year by year

2012
One living room in Pune. Eleven children, borrowed toys, and a name chosen by the first batch's parents. The living-room batch
2015
Ten centres, four cities. Word of mouth travels fast between mummas. We wrote down our 42-point safety standard. Circle time, 2015
2018
The Curriculum Lab opens. Fifty centres, and a full-time team of early-childhood educators designing every activity we run. The Lab at work
2020
The parent app launches. Live CCTV, daily photos and nap logs — built in a year when parents needed eyes inside more than ever. Classrooms, streamed home
2022
100 centres, 20 cities. Our first franchise partners — most of them Growing Steps parents themselves. New cities, same songs
2024
NEP-2020 curriculum refresh. Every activity remapped to national early-learning goals — still disguised as play. Numbers, undercover
2026
150+ centres, 26 cities. 48,000 little graduates and counting. Still one belief: play first. Class of 2026
150+
centres
26
cities
2,100+
trained teachers
48,000
happy graduates
61
didis who became centre heads
5.2 yrs
average didi tenure — triple the industry's
What we believe

Four things we never compromise

Play first

No worksheets before six. Play is how this age learns — we just make it rich.

In action
A didi timing "restaurant day" so the pretend bill teaches counting to ten.

Safety always

The 42-point standard is audited quarterly at every centre. No exceptions, no shortcuts.

In action
HSR Layout lost a point in June for a kitchen exhaust. Fixed in nine days, re-scored.

Parents as partners

Live CCTV, daily photo updates and open doors. You never hand over and hope.

In action
4,200 parents peeked at the live feed yesterday. Most stopped after week two — trust arrived.

Every child seen

Small groups and 1:5 ratios so the quiet ones get noticed as much as the loud ones.

In action
Every journal must name a quiet win: "Zoya asked for the red crayon — out loud, unprompted."
The people

The grown-ups in charge

Meera Iyer

Meera Iyer

Founder & Head of Curriculum

Kindergarten teacher for 11 years before starting centre #1 in her living room.

Arjun Iyer

Arjun Iyer

Co-founder & CEO

Left a bank job in 2013 to run operations. Signs off every new centre personally.

Dr. Nandita Rao

Dr. Nandita Rao

Head of Child Safety

Paediatrician. Wrote the 42-point standard and leads the quarterly audits.

Sana Qureshi

Sana Qureshi

Head of Teacher Training

Runs the 3-week didi academy every teacher graduates from before meeting your child.

The didi academy

Three weeks before anyone meets your child

Week 1Child development — how twos differ from fours, what tantrums mean, why "no" is a milestone.
Week 2The safety drills — first aid, allergy response, fire evac, and the 42 points until they're reflex.
Week 3On the floor — shadowing a senior didi at a live centre, songs and all. Graduation is running circle time solo.

Then two refresher days every year, for everyone — Sana's rule, no exceptions. Join the next batch →

A didi leading her group

Pats on the back

Press & media kit →
🏆 2024
Best Early Education Chain
India Today Education Awards
🏆 2023
Great Place to Work — Education
three years running
🏆 2022
Child Safety Innovation Award
FICCI ARISE, for the 42-point standard
📰 In the papers
ET Parenting · YourStory
Mint Lounge · India Today Education

Come write the next chapter with us

Visit a centre, meet the didis, and see the story up close.

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Growing Steps

India's happiest playway school chain. 150+ centres, one promise: your child's first school will feel like a second home.

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